Super Mario: Eclipse - Concept Poster & Campaign Design

Super Mario: Eclipse reimagines the iconic Nintendo universe through a bold, cinematic lens - blending classic charm with modern blockbuster spectacle.

This concept explores Mario at the center of a world-shifting event, where vibrant energy, surreal lighting, and heightened scale transform a familiar hero into a theatrical, big-screen experience. Inspired by modern animated film marketing and IMAX-level presentation, the design amplifies movement, color, and emotion while preserving the heart and playfulness that define the franchise.

The visual system was designed to feel equally at home on a theater marquee, a handheld console, or a massive city billboard. Dynamic lighting, explosive color gradients, and layered depth create a sense of momentum and wonder - pulling viewers directly into the adventure.

Beyond a single poster, Super Mario: Eclipse functions as a full campaign concept, extending seamlessly across physical packaging, outdoor advertising, and digital touchpoints. Every element was crafted to feel joyful, cinematic, and instantly recognizable - a celebration of nostalgia elevated through contemporary visual storytelling.

This project is a tribute to timeless characters, modern spectacle, and the power of design to turn imagination into unforgettable experiences.

Role:
Concept Designer / Visual Designer

Focus Areas:
Poster Design, Key Art, Campaign Concept, Entertainment Branding

Tools Used:
Photoshop, Illustrator