Stranger Things 5 - Cinematic Key Art & Campaign Poster Exploration

A cinematic poster and campaign key art exploration for Stranger Things Season 5, designed to feel visceral, ominous, and final.

This concept leans heavily into apocalyptic horror, elevating the final season as an end-of-era moment rather than a standard episodic release. The Mind Flayer takes center stage as an unstoppable presence, looming over the core cast as the world fractures around them.

The visual language blends distressed textures, painterly lighting, and bold color contrast to evoke tension, scale, and inevitability - positioning the final chapter as a cultural event, not just a season launch.

This project explores how a single piece of key art can scale across:

Streaming platform UI

Outdoor & urban placements

Print applications

Merchandise & collectibles

Social-first digital formats

Personal concept project. Not affiliated with Netflix.

Primary cinematic key art exploring the final chapter of Stranger Things.
Designed to feel ominous, painterly, and final - with the Mind Flayer positioned as an unavoidable force

Primary cinematic key art exploring the final chapter of Stranger Things.
Designed to feel ominous, painterly, and final - with the Mind Flayer positioned as an unavoidable force

Streaming platform UI mockup.
Demonstrating how the key art scales naturally within a Netflix-style interface while retaining impact at smaller sizes

Streaming platform UI mockup.
Demonstrating how the key art scales naturally within a Netflix-style interface while retaining impact at smaller sizes

Interior display mockup.
Exploring how the artwork functions as a premium framed poster within a modern gallery or interior space

Interior display mockup.
Exploring how the artwork functions as a premium framed poster within a modern gallery or interior space

Outdoor campaign placement.
Designed for high-visibility urban environments, emphasizing contrast, readability, and atmosphere in low-light conditions

Outdoor campaign placement.
Designed for high-visibility urban environments, emphasizing contrast, readability, and atmosphere in low-light conditions

Billboard-scale application.
Testing visual clarity and emotional impact at massive scale - ensuring the composition holds up from long distances

Billboard-scale application.
Testing visual clarity and emotional impact at massive scale - ensuring the composition holds up from long distances

Merchandise and print exploration.
Showing how the key art can extend naturally into apparel, rolled posters, and collector-style physical assets

Merchandise and print exploration.
Showing how the key art can extend naturally into apparel, rolled posters, and collector-style physical assets

Detail close-up.
Highlighting texture work, lighting, and painterly treatment used throughout the piece

Detail close-up.
Highlighting texture work, lighting, and painterly treatment used throughout the piece